BRAND strategy + consulting for daring entrepreneurs ready to make their brand ro00ar.
BRANDING • DESIGN • STRATEGY • LEAD GENERATION • MARKETING • LETTERING • MORE
entrepreneurs know it takes grit and creativity to make a business soar.
What is between you and your next “f*ck yes, we did it!” moment? Have you ever asked yourself that? Who else could you talk to to help you bridge that gap? Hint: it might be me!
I serve established service-based business owners who have realized a level(s) of success, but are finding themselves plateauing and not sure how to rise to next level.
So, let’s chat about it. No strings attached.
Set up your 1:1 call with me today. I promise to do my best to give you as much clarity and guidance I can in 30 min.
Virtually limitless applications of brand assets we create together, from murals that attract customer engagement with a space, to signs identifying your biz with style, to custom art for merch for your cool community and clients
A collaborative method in which we shred any insecurities and uncover the roots that make your foundation strong
Custom design packages made to help you BE MORE YOU in your branding, snatch your dream audience, and reach marketing goals
BRANDING YOUR BIZ IS MUCH MORE THAN A MAKE-THINGS-PRETTY EXPERIENCE
Let's build a strategic brand as ferocious as you, with:
MINI BRANDING SUITE
This service is made for business owners who are ready to pounce on their brand mission, dreams + goals with all the creative assets needed to launch!
TIMELINE: 4-6 WEEKS*
+ Brand Questionnaire
+ 30-min Strategy Call
+ 1 Main Logo + 1 Submark
+ Moodboard + Color Palette
+ Font Curation
+ Simple Brand Guide outlining fonts, colors, elements
+ 1 round of edits, if necessary
+ All final files to you via Dropbox or Google Drive
+ All Brand Elements loaded into your Canva Account
FULL BRANDING SUITE
This service is ideal for business owners who want the whole cat n' caboodle.
This service is hand-crafted for business owners who not only want everything included in the CHECK MEOWT! package, but want to launch their brand into the next level.
TIMELINE: 8-12 WEEKS
+ everything from "CHECK MEOWT!", PLUS...
+ Up to 4 Logo Variations
+ Font System
+ 2 Custom Patterns
+ Brand Flash Sheet (Brand icons/illustrations)
+ Library of on-brand free stock photos
+ Comprehensive PDF Brand Guidelines
+ Business Card
+ Social Media Profile + Header Images
+ Social Media Post Templates
+ Email Signature
+ Preliminary Packaging or Merch Mock-ups
branding + identity design
Mini or Full Branding Suite Bundles with optional add-ons depending on what phase you're in and what your goals are for your business.
design add-ons | a la carte
Custom lettering and illustration services including graphic design, mural design, enamel sign painting, merch design, etc. to help your biz stand out.
consulting + brand strategy
Do you already know your ideal audience, offerings, and mission? Hell yeah. IF NOT, fear not. Book with me to get brand clarity and strategy down pat, which is mission-critical before jumping into design.
THE MERCH QUEEN
branding add-ons FOR custom lettering + artwork
+ T-shirt / Hoodie Design
+ Sticker Design
+ Vinyl Decal Design
+ Coaster Design
+ Keychain Design
+ Enamel Pin Design
+ Art/Lettering Print Design
+ Banner Design
+ Custom Felt Pennant Flag
+ and more! Let's talk ideas.
branding add-ons for physical business environment
BRICK N' MORTAR BADDIE
+ Mural Design and/or Installation
+ Portable 4x4' Mural on lightweight wood
+ Single-color* signage on window(s)
+ Single-color* signage on building
*extra labor + material fees for additional colors
CONSULTING + VIP DESIGN DAYS
BRAND CLARITY + STRATEGY SESSION
This service is made for business owners who need paws-on help with solidifying the brand identity. Maybe you're still struggling with a biz name or you're stuck on an idea and want a professional brain storm buddy.
If you don't know by now that branding is much (much) more than a logo, we need to talk, amiga. A brand is a holistic identity. Aligning your mission, vision, goals & biz name is not only the cat's meow, but his pajamas too! And this step is mission-critical before we can jump into any design.
90-min Strategy Session
Video recording of call
Outline of notes and links discussed
*Also a great option for ongoing brand management guidance.
VIP DAY ACCESS AND/OR LIVE COLLAB
Isn't it frustrating when you love your brand, but you aren't really sure how to use it? Especially for *seemingly-simple* things like social media content? Me freaking too, sista.
This service is made for business owners who have a brand already and have been struggling to make it work for them in their social media posts/stories, slide presentations, templates, whatever random graphics needed, but are not going to be a budget item. I'm here to help you check as much sh*t off your to-do list as possible, profesh AF and on-brand. No more DIY slap-jobs.
Let's collaborate and save the day together. Cute!
NOT SURE WHAT YOU NEED? NO PROB.
We can chat with no obligations.
RESEARCH + STRATEGY
REVIEW + REFINE
In this stage, we get familiar with one another. I wanna know what your project is, what you’re excited about, and what success would look like when completed.
This is where we get on the same page, see if we vibe and have common goals. If we do, then it's off to the races! I show up enthusiastically as your hype girl, we set the roadmap for working together to make straight-up amazing things happen.
Y'know how people say "a goal without a plan is just a wish"? Well, that sh*t could not be more true.
In this phase, we figure out where you’re coming from so we can strategize to get you where you wanna be.
Design serves a higher purpose than just looking cool. Each decision is informed by research and planning by identifying industry, competition, audience, history, etc. to determine positioning in the market and how to help you show up authentically.
After I work on the bulk of your project, I gear up for presentation and proposal!
Whether we are collaborating on a vision for a mural or designing a branding campaign, your proposal will be clear + killer.
You can be confident every decision is made for a reason that makes sense according to your brand goals, values, and mission.
I work hard to help you reach your ideal clients, engage with your community, and grow your biz.
Ideally, I knock your socks off first try, but it is possible that we might need to collaborate further to refine an idea or application. Fear not, it happens here and there.
Depending on the project, this stage is where I may need to ask further questions I need answered, we tidy up any loose ends, and take inventory of deadlines for any deliverables to make sure we are on track for launch (the funnest part!)
We've cleared all balances, you've received your deliverables, and now you get to DO THE DAMN THING and execute! WOOT WOOT!
In this final phase, I help you brainstorm ideas and connect you with resources for how to launch your new business, branding, or project into the world.
I'm so proud of us. *queue happy tears*
I can't say enough good stuff about working with Genevieve from Paper Panther Studio! I had been searching for someone to do the branding for Black Honey and just couldn't find the right person to get funky and creative enough for me. From start to finish, she was incredible to work with.
The level of professionalism and communication were unbeatable. She was able to create a branding package that not only surpassed my expectations, but literally had me screaming!
If you're looking for the best of the best, you're in the right place. 10/10, G is the real MVP. I look forward to working with her in the future as I continue to build my first business.
- BAMBI N.
BLACK HONEY TATTOO PARLOR
I have had the pleasure of working with Genevieve on school recruiting materials for the past several years. These materials are crucial in connecting families to our programming.
Working with her has always been a positive experience. Genevieve always comes prepared with innovative and attention getting ideas when designing materials for our school. She is easy to collaborate with and she meets deadlines well. In addition to the high-quality work Genevieve produces for us, she makes the experience stress free.
I recommend Genevieve enthusiastically to others!
- BRITNIE P.
SALT LAKE CENTER FOR SCIENCE EDUCATION
When we started imagining Aquí y Ahora, we knew we wanted to create something original, unique and chill. Being in Cozumel, Mexico - we wanted to embrace the local influence, but also absolutely make the brand our own.
Gen was a star through the whole process - she didn't just help with the ideation, she basically led the design and created what is now the brand we know and love.
Sharp, intuitive, creative and crazy talent - that's what you get when you sign up to work with Genevieve. Trust the process. Trust the vision. She absolutely knows what she is doing and you will thank her a million times over when she is done working her magic. We know we did (and still do!)
- JONATHAN + TANIA
AQUÍ + AHORA COFFEE
WHAT THEY'RE SAYIN'
Paper Panther is a multidisciplinary
design and consulting studio based in Salt Lake City,UT, owned and operated by me, Genevieve Bryan.
I match daring entrepreneurs with the tools and services needed to step confidently into an elevated brand that converts on as many levels as possible. Engage stealth mode.